About Us

We believe the world is on the cusp of a revolution. By providing customers with control over their own data and insights, brands can empower them to actively participate in shaping their interactions, ensuring that every engagement is tailored to meet their unique needs and preferences. The result is perfectly tailored experiences in the contextual moments that matter.  

Our mission is to enable brands to leverage customer data ethically and transparently, fostering a new era of private personalisation and omni-personal marketing to generate tremendous new value for all.  

Our purpose is to transform the way marketers can connect with customers by prioritising customer empowerment. Through our innovative human-centric technology, we enable brands to deliver hyper-personalized experiences that resonate on a deeply individual level. We facilitate meaningful interactions based on trust, transparency, and consent.  

Together, we’re ushering in a new era of marketing—one where customers are not just passive recipients of messages, but active participants in shaping their own customer journeys and achieving the jobs they want done effortlessly and effectively. 

We are world leaders in human-centric marketing technology, pioneering a new era where consumers move beyond cookie consent pop-ups, to actively participating with their own data, their Zero Party Data (ZPD). Our technology delivers trusted, authentic interactions creating an abundance of new knowledge and new value for all. 

Our international team of expert software engineers, architects and designers have a decade of experience creating technology that puts humans at the centre. They have built the world’s first commercial Personal Data Exchange, mobile personal data vaults/wallets and on device intelligence.